news2 and smi2: experience in promoting the news networks
Or features to get traffic to sotsialok.
As you may recall, recently, namely, on June 17 was a day of downloading Firefox 3. 17th June is already in the morning, 9-00 Lifehacker.com has published damning article titled Power User's Guide to Firefox 3. Manuscript received in cash and brought them to vote in 3047 digg, 234.835 views and 256 comments. Since I signed on to update Lifehacker, I found out about this article of mail already in the morning June 20.
The thought flashed and then went out, giving way to action: to dinner June 20, I published a translation of an article on tweaking the new Firefox3 , calling it Firefox 3: 10 tips and tricks.
The news has been added to news2 smi2 and under some other name: Firefox 3: 10 hacks for fine tuning your browser. This was done deliberately, as well as a request to vote in the text of the article on the blog. As a result, the news was about the same number of votes (47 and 48 on news2 to smi2).
In this case:
- Profile on news2 virgin state, such as second from the end, authority = 0.
- Profile on smi2 enough weighty, level 7 at the time, the ability to mass distribute the recommendations and all that.
And yet, despite all the rumors that, say, to bury news2 news is published with their own blogs, the news is equally highly appreciated, and here and there. I must say That good news will not bury.
"- What a blessed event for comparison sotsialok" - thought search robot and waited for the results.
The results were quick: the first day, but it was a Friday, it's 328 visitors on Saturday, 483.
For the week article is brought to visitors in 1626.
It's time to figure out which of sotsialok yielded a maximum in order to draw conclusions and do not waste your time on the notorious slag.
So, summing up the results.

Fig 1. Traffic for a week after the publication of news.

Fig 2. A wave of traffic. From Friday to Friday.
Such a picture. If you take a comparison, for example, news2 smi2 and the number of readers and presented in attendance themselves news sources, it becomes clear that nothing is clear. Judge for yourself: bottom of the frame counter Li.ru. Counter attendance smi2 more than news2, from 2 to 5 times. A transition to a web site that is less in the same 5 times again in spite of pumped profile and all that. At the same time on the news smi2 hung in the overall Top just a couple of days without any precipitates, and ascension, and the news it was only in a separate Top of software, to which we must still try to get there.


Fig 3. Attendance and resources news2.ru smi2.ru according Li.ru
That's it. Without going into mysticism, it is clear the proportion of news networks. And the fact that the well-known network-promoted smi2 generally come up almost as many people as a new social network for bloggers Which About something so he says. Let's look at all the participants in the experiment.
- news2 -368 persons;
- smi2 - 82 people;
- sloger.net - 65;
- -23;
- socialink.ru -2.
It would be possible to test the network and the latest sotsialschinu But the second, again, if I remember correctly, was opened almost the other day, but the first I had forgotten banal (robots do not elephants, all to remember:)
If you notice, the lion's share of the traffic offered is still not news2, and news.softodrom.ru. But something tells me that the admin with softodroma found this news on the same news2. A push yourself to the news softodrom like tells me the same "something" would be a bit difficult.
Therefore conclude that publish news on the regular news networks in the right section, but even better, if possible, in a thematic news network, if any, on your topic. If not - we must organize, since now it is not difficult.
Second. Correctly refer to their news.
I. .. write to the rage of the day. It is most important.
And another thing: time - your capital. So look, that brings great results at the same time investing.
Some of the sotsialok I made a plug-in buttons bookmarkz, displayed at the end of each post. In the end, there will remain the most needed social sphere you'll ever need.
Additions, clarifications, corrections made in the comments.
Blogobzor: Mr Rogov came up to collect on a single page from the best articles vebmasterskih Runet blogs . Incidentally, the above-mentioned article there is also present.
Distribution of seven-digit numbers .

Yes, but only with my help was produced 8,002,530 downloads. :)
July 4, 2008 at 00:53
Hopefully in the next report Chippy take a higher place than the void :-)
July 4, 2008 at 00:57
Just in this case was Chippy I still do not know:)
July 4, 2008 at 00:58
Heh, nice to know that almost sloger in third place:) And if we remove the first line Softodrom:)
And as for their attendance and smi2.ru - I watched, analyzed. I can not believe that they are twice the pull news2.ru ... Though of course I could be wrong. :)
July 4, 2008 at 01:00
Feels like there's no movement at all. Such as attendance (over the counter) flies would not touching - a mystery
July 4, 2008 at 01:27
Counter wind the snap ...
And on slogere attendance is growing, and I think that if your ekspreiment would pass a week later, we'd left behind smi2.
July 4, 2008 at 01:32
Yes, but most visitors to slogere with the banner goes on news passed 13 out of 65 visitors, which is also, in general, is essential.
July 4, 2008 at 01:37
News quickly go down, I'm sure that the lion's share of traffic taken bloggers who managed to break into the popular section.
July 4, 2008 at 01:39
Well, the news was at the top:)
July 4, 2008 at 02:00
Yes, and for 11 days had gone right on to 4th page:)
Of course slogeru have room to grow. But the goal is not to achieve any performance by Trafo, PR or positions in the crescent. The goal is to make interesting and useful service. And the fact that he's got a lot of imitators for a small period of time suggests that the idea of necessary and useful.
July 4, 2008 at 10:06
on smi2 just not much news ... you can dig to post their jobs, for example, and not to run on a shovel
July 4, 2008 at 10:47
Similarly, only approve automatically without even reading the news. The pursuit of ratings, which get to smi2 much easier to make robots out of men: (
And this example is indicative of the fact, the news is nowhere to be buried, even at news2, although there are more critical to the quality of goraaazdo add news.
And - my personal feeling, the audience seems news2 adult.
I do not oppose smi2, I like their concept, and I actively use the service, but there is some sense of "toy":)
July 4, 2008 at 14:16
Good time of day. If you conduct this experiment again, please turn back and monrate.ru way, submit your site to invite your articles there, just missing analysts.
July 4, 2008 at 14:50
Mandatory coverage, and that social programs.
July 4, 2008 at 17:00
thank you)
July 17th, 2008 at 1:44
Thanks for the analysis sotsialok. Just beginning to develop their. I'll know how to give preference to social sphere, but I think that all it is worth a couple of news with links to add to those social sphere, from which smaller parish. The more links the better, like, properly understand the essence of progress.
July 17th, 2008 at 22:53
2 Richman: all right, the more links the better. If the social sphere is suitable for the subject at all well.